Saturday, May 15th was one of our favorite days! #CLVDay

Why May 15th?

May 15 = 15 May = 15/5 = 155 = CLV in Roman numerals.

In honor of #CLVDay throughout the day, we shared 5 ways your business can improve your #CLV.

  1. Not all customers are created equal.

2. If you can’t measure it, you can’t improve it.

3. Acquire better customers.

4. Retain and develop the right customers.

5. Run experiments.

Who said CLV has to be boring?